Books

Doing Business in 21st-Century India

How to Profit Today in Tomorrow's Most Exciting Market

Full Description

By now, you probably know that India has the second-fastest growing economy in the world. That the spending power of its middle class is rapidly increasing and its population is eager to acquire Western conveniences. And that new opportunities abound in its many emerging sectors. But buyer (or seller) beware--India is not simply "the new China." Important cultural differences and other hurdles can make for a challenging business landscape for Westerners. Fortunately, longtime global sourcing and marketing expert Gunjan Bagla now delivers the vital advice you need. Doing Business in 21st-Century India will show you how to make inroads into and thrive in this developing region with information that includes: ... more

About Author

Gunjan Bagla is the founder and principal of Amritt Ventures in Los Angeles, which advises major Western companies on doing business in India and China. Bagla has written numerous articles and speaks frequently on the topic of global sourcing and marketing.

Audio and Video

Business Plus
Category:
BUSINESS & ECONOMICS
Format:
HARDCOVER BOOK
Publish Date:
7/31/2008
Price:
$24.99
ISBN:
9780446402248
Pages:
272
Size:
5-1/2" x 8-1/4"

Doing Business in 21st-Century India

Not available for this book