Critical Praise
The early reviewers are just wild about Harry!
Here's what's being said about Harry Beckwith's "What Clients Love"
"Beckwith's new book, fortunately, is not invisible; it hits bookstores next week and it's very, very good...an amazing and important little book."
The Miami Herald
"It's difficult to imagine a book better suited to harried executives. Beckwith has managed to take a format where so many authors have tried and failed, and written a useful, direct, and even at times inspiring book. Pocket-sized and packed with nuggets of wisdom, this is a rare winner in a glutted field. It all adds up to what book publishers love: a hit."
Publishers Weekly
"Loaded with great ideas. Buy a dozen copies and give them to your friends and clients. They'll love you for it."
-Al Ries, coauthor of The 22 Immutable Laws
of Marketing and Positioning
"Harry Beckwith has written a brilliant book, taking client servicing to yet another level. Read it. If you don't get at least a dozen ideas to improve your marketing strategies, client relationships, and bottom line, you probably should change careers."
-Deena Katz, author of Deena Katz's Tools and Templates for Your Practice
"Don't lend this book to a friend....You're unlikely to get it back."
-Seth Godin, author of Survival Is Not Enough: Zooming, Evolution, and the Future of Your Company
"Harry Beckwith provides great insight into what customers experience and expect, together with a prescription as to what to do about it. In today's tough competitive environment, managers must understand the power of the customer pull."
-James Champy, author of X-Engineering the Corporation and Reengineering the Corporation
"This engaging, terrific book is filled with new insights and tools. Read it and heed it, and you will be rewarded as we have been-spectacularly."
-Peter Glanville, managing partner, Lowry Hill private wealth management/Wells Fargo
"Harry Beckwith's checklist on questions to ask in building an exceptional business is worth the price alone."
-Jack Trout, author of Big Brands, Big Trouble
"This is a true field guide-I keep it on my desk and refer to it every week for a reminder of how to continue to grow my small business."
-Darla L. Keller, president and founder,
Dellwood Financial Services Company
"Harry's advice truly has built our business, and you can get it for a fraction of his hourly fee by reading this terrific book."
-Dick Kovacevich, CEO, Wells Fargo Corporations